WHAT LICENSE DO I NEED? – COMPANY SIZE AS MAIN METRIC
Besides of for whom you’re buying a license, it is the company size, which is the main metric for choosing the right license in our online shop. The company size is defined by the total amount of people working for a specific company. That’s all, what you only need to know! E.g. web traffic, app downloads or any other statistic of views, sales and so on, do not have to be provided to us. Choose, if you’re buying a license for yourself (= Designer or Student) or for a company / person you’re working as a subcontractor for (= Client). Then specify the company size, pick the appropriate license for your specific media application(s) as well as typeface(s) or font bundle and you’re good to go!
CLIENT(S) AS LICENSE OWNER
What do we mean by “clients have to own the license”? Here is an example: A designer uses our fonts to design advertising material for company XY. The license price is based on the total number of persons working for company XY. In this work agreement, XY Company is the licensee and the designer is a subcontractor, who performs the design work with our fonts for XY company. If the designer works for other customers, the corresponding licenses must be purchased in their names. A designer may not use his or her own font license(s) for a clients project.
All this terminology can get a bit confusing, so in order to keep things simple, we’ll sometimes refer to the Buyer, the License Owner, and any Subcontractors interchangeably as “you”. “You” might, for example, be the Buyer and License Owner but not a Subcontractor, or “you” might be the Buyer and a Subcontractor but not the License Owner.
MY OWN OR MY CLIENTS COMPANY GREW IN SIZE AFTER PURCHASING A FONT LICENSE BEFORE – DO I HAVE TO DO SOMETHING?
If that’s the case you have or your client has to buy the specific license for the approproiate company size from that point on. The license(s) purchased before will be calculated as discount on the price for the new license(s). This is not possible to manage by yourself or your client in our online shop and has to be taken care of by directly contacting us via: email@example.com
Start-ups or other fast growing companies are required to check, whether it makes sense to already purchase a license which covers a higher company size in upcoming future. Also feel free to contact us for such inquiries via: firstname.lastname@example.org
WHY’S YOUR LICENSING MODEL LIKE THAT?
We think of fonts as essential tools and working material in designers everyday work. Design tasks are mostly service oriented and for clients, whose businesses benefit a lot by good designs and professional fonts in use. So it is a logic step for us that companies have to license the needed license(s) directly in our shop or via the designer working for them as a subcontractor in their name.
WHICH LICENSES DO YOU OFFER?
In our online shop we offer different license types for specific media applications. Make sure to buy the right one(s) for your own or your clients specific tasks. If you need help finding the right one, don’t hesitate to contact us directly via: email@example.com
The corporate license is valid for unlimited usage, which covers all offered licenses on stereotypefaces.com regarding all types of usage for various media (desktop / print, logo / wordmark, social media, web, apps / games, video). Thus, there is no limitation in terms of company size. Unlimited usage is not available in the retail store by configuration! Direct requests regarding this please mail to: firstname.lastname@example.org
With the free trial license, our fonts can be tested to decide whether a certain license is suitable for a later purchase. In addition, this license entitles designers to run fonts within presentations in the context of educational events or in the context of a pitch / tender in front of customers.
The student license is required to use fonts for personal projects while studying, but may not be used for commissioned work by clients. For example, fonts such as the desktop / print license can be used for design assignments within seminars / courses at university or a web license for one’s own online portfolio / website. However, upon request by a customer for a website, the customer must purchase a separate license for that purpose. After graduation, fonts may continue to be used for personal projects that were started during the course of study. However, if the number of employees increases, e.g. in the case of self-employment, the appropriate license must be purchased from this point on.
DESKTOP / PRINT LICENSE
With a desktop / print license, the purchased fonts can be installed on all your devices to create printed and digital documents, objects, merchandise, signage or the like. As long as no more than a maximum of five (5) people work for the license holder, a desktop / print license also includes a logo / wordmark license, a social media license and a video license.
The webfont license limits the use of the font software to one (1) webdomain including subdomains specified by the buyer. Web licensed fonts can be used via CSS (cascading style sheets). The amount of web traffic is unlimited. For further web applications on other domains an additional web license must be purchased etc. You assure with the purchase that it is not recognizable where the font software is stored on your server. There must be no public link to download the font software. It must not be possible for a third party / parties to directly link, copy or download the font software. The webfont may only be included on the specified webdomain. Only the WOFF, WOFF2 and TTF files provided by us may be used. The file formats such as OTF of the desktop / print license are not suitable for web application and may not be converted into web formats.
SOCIAL MEDIA LICENSE
With a social media license, fonts can be used to create design templates for social media channels. These include platforms such as Instagram, Facebook, TikTok, Snapchat, YouTube, Twitch, Discord, and more. If video content is created for social media, a video license must also be purchased. If there is any uncertainty regarding the acquisition of necessary licenses, we will be happy to assist you. Just let us know what kind of specific project you’re up to. Please send your request to: email@example.com
APP / GAME LICENSE
This license is required to embed a font in an app (including mobile apps, web apps, a digital checkout system / e-commerce) or a PC / browser / video game. A separate license is required for each additional app or PC / browser / video game.
LOGO / WORDMARK LICENSE
With a logo / wordmark license, fonts can be used to create a logo or wordmark for a company. An extra license is required for the creation of different trademarks. To create logos, the font may be converted into outlines or vectors for further editing. This does not include a modification of the provided font file.
This license is required for videos or animations. This includes television, movies, commercials as well as video billboards, but also video and streaming platforms such as e.g. YouTube, Vimeo, Netflix, Apple TV+, etc. If video content is created for social media, both a video license and a social media license are required. If there are any uncertainties regarding the acquisition of necessary licenses, we will be happy to help. Please send your requests to: firstname.lastname@example.org
LICENSE FOR DIGITAL ARTS (e.g. NFTs)
The use of our fonts in digital artworks, e.g. so-called Non-Fungible Tokens (NFTs), or similar projects is not permitted without our permission and not available in the retail-store. Send inquiries regarding this to: email@example.com
See also our general Terms and Conditions (GTC)